OUR PRESIDENT
Mari Kroon Wielopolski is an established successful marketing and sales executive. For 7 years, she consistently and collaboratively led Gordon’s U.S. Brand Team, driving greater sales growth and profitability for private brands than national brands. Prior, she directed Gordon’s Grocery/Bakery procurement and marketing team, launching the company’s highly successful artisan baked goods private brand while implementing category management principles.
For 17 years, Mari led Awrey Bakeries sales and marketing team, profitably growing the company’s foodservice division from $55 to $85m. She personally called on the headquarters of Sysco, US Foods, Gordon’s, Lil Caesar, and Walmart while managing Awrey’s direct sales force and broker network.
At the start of her career as Amway’s International Marketing Manager, Mari pioneered the introduction of Nutritious Foods and Beverages throughout Europe and Asia. That business unit now reflects approximately 50% of Amway’s total business.
OUR NAME
Mari’s heritage is Dutch in which Kroon means crown. In the 1980s, Mari’s beloved father launched Crown Consultants. Mari’s compassionate mother was Esther. Out of respect and admiration for her lineage, Mari incorporated the “e” from Esther, naming her company Crowne Marketing, LLC.